Beside problems with competitors, Hermes also gets involved in a lot of environment
concerns. Many animal protection organizations warned Hermes about killing animals to get skins is
unethical and will not last long. Instead of ignoring this warning, Hermes should invest more money
on research and development to look for other alternative materials rather than animal’s skins. This
project will take long time but till help Hermes survive better when customers start boycotting real
leather goods due to ethical concerns