The emergence of the spa industry that integrates industry, customs,
and therapeutic methods is a recent global phenomenon. The
emergence of a global spa industry is considered a natural response
to the human desire for wellness in the context of the evolution
of consciousness, globalization, and various global crises (Cohen,
2008). Joppe (2010) argued that the spa industry would be required
to place a greater emphasis on learning by inviting knowledgeable
speakers from conventional and complementary fields and
alternative medicine fields to educate consumers wishing to make
informed decisions regarding their health.