One of the opportunities being put forward for the industry is the use of visualization and interactive experiential technologies to personalize the delegate experience. One example scenario of the attendee said all conferences and exhibitions she attends will offer a totally personalized experience and offering whatever technological tools are needed to make the event fully interactive so she can engage and influence the content of the event. Many people felt that personalization will be much more important to organizers than today. The convention 2020 TrendWiki Dashboard presents aggregated view of some of the most recent issues and trends of the event industry revealed the impact of new technologies and materials. Some examples included; new gadgets and materials will revolutionize the event experience, product individualization will become the norm within the events industry, and attendees will expect an all inclusive integrated event experience, where there profile, preferences and opportunities are best served without asking for input all the time. It also provides a sample taken from the anticipated event industry.