Beth joined Billings after receiving an undergraduate degree in psychology and an MBA from a major state university. Because of her background in psychology, the company trained Beth specifically to represent its portfolio of products to physicians practicing in the area of mental health. She called on psychiatrists in private practice, in mental health units at private and public hospitals, and at state and federal prisons, as well as primary-care physicians. In the eyes of these doctors, Beth Simmons was Billings Pharmaceuticals, because they trusted her to give them timely and accurate information about new and existing products.