United States. The majority of visitors live within a two-hour drive. Originally designed as a target mar- keting tool to fill in the dead hours in the operation, the busing pro- gram has evolved to the point where 80 percent of all casino customers arrive by bus. Most casinos receive 50 buses per day during the week and over 100 per day on the weekend. Although this might sound like a great way to eliminate traffic and gridlock, having 650 large buses arriving in the city at all hours of the day and night turned out to be a nightmare. However, once special intercept lots were set up on the outskirts of town and all casino tour buses were assigned routes, the traffic problem was eliminated.