The study found the principle motivation for tenants to locate their business within a business incubator was the price for the office space and not the business development assistance that is the primary service of the business incubator. Once operating from within the business incubator, however, the principle advantage perceived by tenants was the provision of business assistance in the development and growth of their businesses. The only disadvantage raised was price as it reduced the pressure to strive for profits and business growth on the tenant businesses. The interaction with the manager was found to have a positive impact on the tenant businesses and contributed to their development. The tenants believed that the interaction was on their own terms and that they could seek advice whenever they needed from the manager. The manager believed that he could add value by assisting the tenants directly, with connecting them and introducing tenants to other service providers and businesses when required.