Very interesting. I was just thinking of the Benetton Ad; googled it and up popped this site.
That Ad was around the same time Magic Johnson Announced he was HIV positive. iwas driving down La Brea in LA and saw this billboard. I immediately went to AIDS Project Los Angeles and signed up for the buddy program. To my surprise 20 years later I ran into the person I used to help at my job in San Francisco. Very rewarding to see him happy and alive. That was great shit!