The LT deploys the vision and values through the Collin Leadership System (Figure 1.1-1), communication processes (Figure 1.1-2), and the collective role-model behavior of LT members. New Employee Owner Orientation (NEOO) is led by a member of the LT, who tells the story of Collin’s vision and mission, as well as the Collin Cs (values) and Collin Competencies. Partner Suppliers attend “Collin Is Committed” sessions as an introduction to doing business with Collin. Partner Supplier contracts also reinforce the vision, values, and mission. Customers learn the Collin story during early communication with Collin Customer Advocates (CCAs) who demonstrate how the company vision, values, and mission align with their interconnect needs.
Since 2008, each month the LT identifies the most appropriate “sound-byte” messages surrounding the vision, mission, or values. These messages are now crafted word for word to ensure consistency in presentations by individuals. For example, after the mission was restated, the byte was “I sustain society by . . . ,” which allowed each member of the LT to describe his/her personal efforts as examples and then to ask EOs what actions they might be taking.
The LT deploys the vision and values through the Collin Leadership System (Figure 1.1-1), communication processes (Figure 1.1-2), and the collective role-model behavior of LT members. New Employee Owner Orientation (NEOO) is led by a member of the LT, who tells the story of Collin’s vision and mission, as well as the Collin Cs (values) and Collin Competencies. Partner Suppliers attend “Collin Is Committed” sessions as an introduction to doing business with Collin. Partner Supplier contracts also reinforce the vision, values, and mission. Customers learn the Collin story during early communication with Collin Customer Advocates (CCAs) who demonstrate how the company vision, values, and mission align with their interconnect needs.Since 2008, each month the LT identifies the most appropriate “sound-byte” messages surrounding the vision, mission, or values. These messages are now crafted word for word to ensure consistency in presentations by individuals. For example, after the mission was restated, the byte was “I sustain society by . . . ,” which allowed each member of the LT to describe his/her personal efforts as examples and then to ask EOs what actions they might be taking.
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