Tour
A tour provides the ultimate invitation by offering a screen-by-screen, feature-by-feature
exploration of the application. The Nike GPS tour is an excellent example of this
pattern. The tour is optimized for mobile with concise copy, vivid graphics, simple
navigation, and a clearly marked exit. The Tour is offered on the home screen, and
once launched you can tap through each of the seven tips. Nike and CalcBot use page
indicators, Apple’s term for the little dots, to indicate the current step in the tour.