People often use the guide as Zagat and Michelin Guide, or even to comment on the local and national newspapers and magazines for ideas and decide what they should eat something. Today, with the proliferation of social media sites such as Groupon, LivingSocial and Scoutmob all of which help determine the popularity of restaurants and places where consumers eat. Although most of the site at a discount. And usage of smart phones to access the Web Groupon, LivingSocial and Scoutmob, all with the purpose of promoting food to consumers. All three this is an interactive website. Users will see the type of food they are looking for or what neighborhood they want to eat on the site. And the program will list out the options. All are ordered to motivate management or some (50%, entrée free or other dishes), Stuart Hall, a four-stage theory of communication is necessary for the viewer to decipher the message. This process begins with the production of this case will not only do social media sites, but the company will make public access to the company. And the company has a good relationship between the restaurant where they pay to advertise their company on their website. The next step is to circulate about the encrypted text and interpretation. This includes how your site / program will create a proposal at a restaurant based on the preferences of the user or users. The third stage of the communication is a reception. The decoded message by deciding food caused the site to create the best and appropriate to their needs. (The cheapest, to determine the best, restaurant nearest and types of foods that users looking for) finally ended with communication, which describes what users now have such information (. Hall, "Encoding"), they can be used to manage and eat at a restaurant that has a complete list may share information with friends (done easily by the ability of the social networking site. / Applications)