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Figure 9.24 In-Page Analytics in GA
Initially entered, where they visited next, when they dropped off, and where they went afterwards.
In-page analytics. This is essentially a heat map of the site that shows how users engage with specific pages; virtually anything can be analyzed, as shown in Figure 9.24. We recommend that you sort the top-performing pages by various metrics; you can do this simply by clicking on each of the individual headings.