REMINDER TO ALL:
'Hi Guys! Following our class this week I explained the things you should do to improve your grades especially in the written tests. It was agreed that I should give you a weekly assignment question so you can practice for the exam. Today's question is regarding Chapter 8, Services and Brands Products:
Question: Describe Branding Strategy. The Decisions companies Make in Building and Managing their Brands (EG 'What is a Brand?' And 'What does it mean to an Organisation and ITS customers?'.
Please TRY to Use The theories from The lecture this week and Provide examples and 'insights' in your answers. PLEASE DO NOT JUST COPY AND PASTE!!! I need you to show me that you have understood the subject and can tell me in your own words what it means.
YOU CAN SEND ME YOUR ANSWERS BY EMAIL PLEASE TO: andrew.r@acc.msu.ac.th; good luck.
IMPORTANT: [Please make sure that your email address is in English and put your name and IB group in the subject box.]