Marketing, tie-ins, and endorsements[edit]
From early on, Popeye was heavily merchandised. Everything from soap to razor blades to spinach was available with Popeye's likeness on it. Most of these items are rare and sought-after by collectors, but some merchandise is still being produced.
Games and toysMezco Toyz makes classic-style Popeye figures in two sizes.
KellyToys produces plush stuffed Popeye characters.
RestaurantsPopeyes Louisiana Kitchen (aka Popeyes Chicken & Biscuits), a fast food restaurant chain, is not named after Popeye the Sailor but after the character "Popeye" Doyle from the 1971 film The French Connection, who was in turn named after real police detective Eddie Egan, who was called "Pop Eye" because of his keen observational skills. The restaurant chain would later obtain a license for use of the cartoon character and advertise the name as Popeye's after Popeye the Sailor, causing some confusion as to the source of the name. Popeyes Louisiana Kitchen locations in Puerto Rico make extensive use of Popeye the Sailor and associated characters.[29]
Wimpy's name was borrowed for the Wimpy restaurant chain, one of the first international fast food restaurants featuring hamburgers, which they call "Wimpy Burgers."[30]