Accolade for Lufthansa app
Lufthansa partners launch of Samsung Wallet app
The Lufthansa app has landed the MobileTech Award 2013 after clinching first place for apps in the ”Productivity & Business“ category with the votes from a jury of prominent mobile experts. With the accolade, conferred for the second time, the MobileTech Conference in Munich singles out exceptional apps from German-speaking countries. In contention for the awardwere apps, which have been newly launched or constitute significant updates in recent months.
In a comment on the award, the jury said the Lufthansa app stood out for its functional design and ease-of-use in operation. Moreover, the jury noted, the iPhone version is one of the first business apps to utilize the Passbook from Apple for electronic storage of tickets and boarding passes. “This award is an excellent show of recognition for our digital commitment and demonstrates anew that Lufthansa is a foremost trendsetter in the area of mobile services dedicated to the flight experience,“ said a delighted Jens Bischof, who is responsible for Sales and Revenue Management on the Lufthansa German Airlines Board. “It is also for us an enormous incentive to further expand our mobile services for customers and thereby set ourselves clearly apart from the competition.”
Earlier this year, Lufthansa not only gave its mobile services a new look by comprehensively redesigning the apps for iPhones and Android Smartphones, but enhanced them with additional, practical functions. All the key services are now directly available on the new and functionally designed start screen. App users are, moreover, immediately informed by push alerts about sudden changes in their flight booking, such as a different departure gate, and can store personalized data from travel documents in the app. Since last September, an interface to Passbook from Apple also enables iPhone users to save and retrieve their travel documents, all in one place.
Lufthansa has also demonstrated its pace-setting role with applications on Samsung devices. The airline is one of the partners of the South Korean company at the launch of the Samsung Wallet app, which allows