for the author,e-business and e-commerce is an exciting area to be involved with,since many new opportunities and challenges arise yearly,monthly and even daily.
innovation is a given, with the continuous introduction of new technologies, mew business models and new communivations approaches.
for example,google innovates relentlessly.
its service has developed a long way since 1998 (figure1.1) with billions of pages now indexed and other services such as web mail.
pay per click adverts,analytics and social networks all part of its offering.
complete activity 1.1 or view table 1.1 to see other examples of the rate which new innovations occur