Encounter Culture will be the high-summer colour vehicle for 2017. It will offer a ray of sunshine, as the palette sweeps from the sea to the sand to the edge of the jungle. Coconut emerges as a key neutral, while mango, ackee, parrot green and dragon-fruit pink will bring bright, tropical bursts of Caribbean culture. For a typically Latin mood, a more intense yellow is included, while cocoa bean becomes an accent.