ColdGear Under Armour high-performance fabrics were appealing to people participating in coldweather sport and vigorous recreational activities like snow skiing who needed both warmth and moisture-wicking protection from a sometimes overheated body. ColdGear was designed to widk moisture from the body while circulating body heat from hotspots to maintain a core body temperature. All ColdGear apparel provided dry warmth in a single light layer that could be worn beneath a jersey, uniform, protective gear or ski-vest, or other cold weather outerwear. ColdGear products generally were sold at higher price levels than other Ander Armour gear lines.