The Encounter Culture palette has been muted and rebalanced for the menswear market, but retains a cheerful highsummer feel for commercial application throughout delivery phase three. Contrast has increased across the hue
range and sharper accent brights have been softened. Neutral tones are greyed-off and feel dustier, with warm sand,
light grey and limestone, complemented by light aqua for easy summer tailoring and casual utility looks. Desert palm,
black spruce and shadow purple have been darkened down from mid-tone brights to anchor and ground the palette.