If the managers want to implement their ideas and goals of successful management, they need capable and willing employees who expectations are close to the strategic and operational objectives of the company. Each of the employees is unique with their behavior, work performance, attitude to work and has his ideas which are not always in accordance with the managers’ ones. Corporate culture reflects thinking and behavior of people, it is a reflection of the past and present and in terms of achieving corporate objectives its acceptance and further development is important. Diagnosing is one way that helps managers and owners to find out the current state of corporate culture to describe the elements, to identify the causes of the existing problems in the workplace and to take the necessary actions to change. There can be several cultures in an enterprise; even individual departments may have different ones. It is important to determine whether the corporate culture helps to align company strategy with the goals and ambitions of its employees