Negative[edit]
Theres are various negative aspects associated with environmental certification one of which is the perception from markets that it is a reactive rather than a proative investment, meaning that the certification as a standard is initiated as a response to institutional pressure rather than a self-regulation standard showing a desire to move towards a more environmentally sound system.[7] Usually only the best performing operators become certified and approaches operating at the management level cannot always properly address concerns about biodiversity. Also tropical deforestation is usually a result of conversion of land from forest to other land uses, leaving it outside the influence of forest management certification.[14]