With regards to benefits, 40.6% of employers indicated that they target their full- and part-time employees when constructing their benefits package rather than primarily targeting their full-time employees (targeted by 28.3%), their most valuable employees (targeted by 7.7%), the long-serving employees (targeted by 4.4%), or the owners and their families (7.9%). As specified in Table 5, businesses rely on benefits packages that include paid vacations, health insurance, and job related education benefits to attract, retain, and motivate then key talent.