One of MOM’s strategy is to achieve a OneMOM identity (Figure 4.1.1). This entails creating an environment that engages and develops MOMers to their full potential, inspires passion and commitment through providing a clear line of sight, creating a culture of open communication and trust. We believe that the attainment of this goal will enable MOM to achieve its business objectives and fulfil its vision and mission as the national manpower agency of Singapore.