HIN and LIN are the logic inputs. A high signal to HIN means that you want to drive the high-side MOSFET, meaning a high output is provided on HO. A low signal to HIN means that you want to turn off the high-side MOSFET, meaning a low output is provided on HO. The output to HO – high or low – is not with respect to ground, but with respect to VS. We will soon see how a bootstrap circuitry (diode + capacitor) – utilizing VCC, VB and VS – is used to provide the floating supply to drive the MOSFET. VS is the high side floating supply return. When high, the level on HO is equal to the level on VB, with respect to VS. When low, the level on HO is equal to VS, with respect to VS, effectively zero.