Bora Argon 18 ( professional cycling team advertising )
Good Point
1.) Cleary Photo with Good mood and tone represent a Character of Bora 18.
2.) Design of Font which combine by two languages.
Bad Point
1.) Uncleary of bottom paragraph size of QR code and size of SYB logo are too big and details photos of Argon bike Gallium Pro & E-118 are too small which quality of photos are not ggod enough.
2.) Less of description.
Argon 18 ( with Translation )
Good point.
1.) Knowledge is important which full of description with two languages for Customer.
2.) Main photo and detail photos are clear which can discuss follow description.
Bad point
1.) Artwork layout is full of Text look like a newspaper.
Training Camp is coming soon
Good Point
1.) Main Photo is have good mood & tone.
2.) Main photo is cleary present products.
Bad point.
1.) Background behind cyclist are disturb other visual element e.g. Main Product "VOLANDO" logo & Collaborate five brands logo.
2.) Less description in How to explain or give information of Training camp.
3.) This AD is have less show selling point of Training Camp which look confuse between concept of Training camp or Selling products.