Strategic Challenges
Michael Del, with business newly reorganized business and five key areas of growth. is seeking to overcome financial success. issues preventing its continued Shareholders and the world will be technology carefully watching how Dell and his leadership team deal with these issues Internally, Dell will need to address into retail operating costs while balancing the expansion channels other than through its distribution traditional direct sales model. The corporate market which Dell is accustomed to as its core source of revenue is experiencing little to no growth worldwide, while the consumer market is growing slowly Externally, the.
downturn industry is reacting to the current economic Competitors and price competition is intensifying, taking market share by Providing are aggressively technological solutions that match or exceed Dell's needs. evolving customer introducing offerings while meeting globalization of the market The manufacturing a operations opportunities to move to offset costs and open new potential customer markets. competition and but it also exposes Dell to additional markets With risk associated with such emerging the success of competitors rising and growth in the corporate market declining, how should Dell change its corporate and business-level strategies to enable growth and meet these challenges?