These colors or their equivalents should set the tone of any application which stages the company
or is a communication from the company.
Overall, brand colors should be used in the following percentages: White 75%, cool gray 4,7,11 20%,
and red 5%. In most instances, the red in the logo flag and a supporting graphic element are enough
red for the page or application in question. We are trying to move away from the dark gothic blacks
and create a modern and freshly efficient aesthetic.