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Following on from the health claims, which we did last week... With applied claims, we're
dealing with topics that influence the lives and livelihoods of people. Where people's lives are literally at stake.
These people are non-verbal. They can't communicate verbally with the world. The idea is, okay
well let's help them to communicate by tapping letters out on a keyboard or touching pictures,
then they'll be able to communicate.
And so he trained this horse to do all kinds of amazing things. The horse could tell you
what time it was, he could do arithmetic, he could convert fractions to decimals and decimals to fractions.
And that's part of what makes forensic science interesting to me as a psychologist is how
much human judgement and decision making is involved in the production of forensic science evidence.
The list goes on.
That's right.