Some basic tenets of good practice (cont’d.),
Presentations should be highly visual and encourage interaction.
People remember 10 % of what they HEAR;
People remember 30 % of what they READ;
People remember 50 % of what they SEE;
People remember 90 % of what they DO.
Interpretive programmes should be geared where possible, to specific age and interest groups.
To understand the parts, visitors must first see the whole.