- To analyze the relationship between consumers’ perception of reputation and consumers’
trust in internet shopping.
- To analyze the relationship between consumers’ perception of security and consumers’ trust
in internet shopping.
- To analyze the relationship between consumers’ perception of privacy and consumers’ trust
in internet shopping.
- To analyze the relationship between consumers’ perception of ease of use and consumers’
trust in internet shopping.
- To analyze the relationship between consumers’ perception of usefulness and consumers’
trust in internet shopping.
- To analyze the relationship between consumers’ perception of integrity and consumers’ trust
in internet shopping.