Through evaluating the mission, vision, goals, strategies it can be said that the different elements are in line with each other. The mission of Carnival is described as the exceptional experience and is provided by offering different cruises for different lifestyles and budgets to the guests. When looking at the business model of the company, the company is indeed offering cruises to different types of passengers. When looking at the vision, the Corporations strategy and long-term goals are a perfectly implementation of this vision. The safety and well-environmental atmosphere is pursued as a constant and long-term goal for benefiting its stakeholders, such as employees and guests. Besides, the financial goal aims to achieve the
shareholders’ benefits which exactly
match the vision of the Carnival Corporation &PLC. On another hand, the Corporation strategy expansion is also another way to satisfy its shareholder because it lets them know where the money goes to, which could bring long-term potential benefits for shareholders. Lastly, when it comes to strategy being pursued and the business model of Carnival, it can be said that for the growth strategy, the business model will be adjusted on the point of the distribution channels. New ships need to be advertised through these different channels. Besides, for market development strategy, the business model will be used as a platform to continue delivering the product to the new markets. Finally, for cost saving and differentiating strategy, is being used to assess daily operations