Typical scenario: Disorganization on a global scale
– Traditional multinational consumer-goods company based in United States and operating in Europe would like to expand into Asia
– World headquarters and strategic management in United States
• Only centrally coordinated system is financial controls and reporting
– Separate regional, national production and marketing centers
– Foreign divisions have separate IT systems
– E-mail systems are incompatible
– Each production facility uses different ERP system, different hardware and database platforms, and so on