ABC’s Net II has been an overwhelming success. According to the CIO, the cost of the setting up the network was about $1 million, but this cost was recovered one year after ABC’s Net II implementation in the form of reduced long distance charges, reduced network connection fees,and most importantly, reduced system downtime. Damages from system downtime could be quite substantial not only because of lost revenues resulting from downtime, but also because of potential changes in future buying behavior of customers who were alienated from system downtime.