Her Majesty the Queen has captured the hearts of the Thai people through her devotion to improving welfare and the well-being of her subjects. She is respected for her efforts in reviving many of Thailand’s folk arts and crafts. Her Majesty’s SUPPORT Foundation (Foundation for the Promotion of Supplementary Occupations and Related Techniques) has expanded progressively since its establishment in 1976 to include craft shops in the capital and popular tourist areas, and two Thai folk arts and crafts training centres at Chitralada Villa and at Bang Sai in Ayutthaya.