Apple Inc. is an American multinational company that designs, develops, and sells consumer electronics, computer software, and personal computers. In the past five years, the cumulative total return on Apple stock has increased by 331%. The reason for this growth is two-fold: the technology sector has transformed and Apple has capitalized on this wave of technological dependence; and Apple has captured the computing market through improving existing technology and creating demand for new products through pervasive transformative innovation. While Apple is enjoying market dominance in the United States, its growth depends on the production of new and improved technology for emerging and developed markets.