Thailand had a population of 66,720,153[121] as of 2013. Thailand's population is largely rural, concentrated in the rice-growing areas of the central, northeastern, and northern regions. Thailand had an urban population of 45.7% as of 2010, concentrated mostly in and around the Bangkok Metropolitan Area.
Thailand's government-sponsored family planning program resulted in a dramatic decline in population growth from 3.1% in 1960 to around 0.4% today. In 1970, an average of 5.7 people lived in a Thai household. At the time of the 2010 census, the average Thai household size was 3.2 people.