General Outline
Assist in executing all advertising, public relations, and promotional events and strategies for the assigned brand(s)
Assist in all brand events
Assist in developing the material and script, and oversee production. May operate various cameras, audio-visual equipment, video cassette and audio cassette recorders, and other production equipment.
Researches and shares news releases with Manager
Maintains media contacts for disseminating information
Researches materials for and writes draft speeches and position papers on selected topics for company officials
Arranges interviews for and regularly briefs company officials
Assist to Interpret company programs for the media and the public
Identifies potential public relations problems and advises company officials of appropriate preventative actions
Coordinates ceremonies, press conferences, and other events or special projects
Oversees company use of contracted advertising and public relations