The primary focus of the literature has been on facilitating the opportunities and environment for nurse academics to engage in research as the mechanism for establishing a track record. However, literature which articulates what a track record is and considers ways to promote a strategic approach to obtaining a track record at both the individual and organisational level is limited. The aim of this paper is to provide a practical guide to developing a strategic approach to the development of a strong research track record for individuals and academic units to achieve success in securing research funding.