2.Current Marketing Situation
1. Marketing
Although cookies can be found at the general and many people know that the processing of product is not difficult, but it will be on the market for long time. There have been end user and it’s depending on the skill and unique taste. Trend of behavior of the buyer may be increase from the past because the buyer also looking for the healthy food that it’s respond to them.
2. Product and Packaging
Our product offer to the customer in the see through plastic packaging form and pack cookie with vacuum to saving the product for completely. If we get well of feedback from the customer, we will get more profits around double from costs and the pricing of cookie has been increase more than in the current.
3. Competitors
In the currently, cookie market has expanding widely and fast because it can make double profits for producer and there have the customer all the time, so many people interesting for learning and trying to bake for sale.
4. Distribution
The most of competitors starting the business by same way with us that they sale the product on social media in the first time and consign to any coffee shop.
5. Macro environment
Sometimes we have met with many obstacles, whether it is to obtain the bakery shop or need to bring back some product remain in the first period. With its commitment to discourage it, we passed it up several times. These are the lessons it teaches us to look forward on the basis of past experience to avoid a clash with the problems or difficulties.