Opportunities
- MTV can merge into the Internet and Mobile markets to gain a higher distribution of their products. By doing this MTV will open up its viewing demands and experiences.
- Globalization plays a major role in MTV’s international deals with India, China, and Brazil. By expanding its market to these places MTV has also grown in the marketing and advertising revenue fields.
- MTV can also sponsor popular concerts in the United States such as Coachella, who has the same target audience as MTV