Caterpillar, the world leader in construction equipment, is having trouble making deeper tracks in China. The U.S.-based manufacturer of tractors, backhoes, road graders, and other devices began selling equipment in China in 1975, a year before the death of Chairman Mao. As the Chinese government invested massively in infrastructure, Caterpillar helped pave the way, literally, for economic growth and modernization in the world’s fastest-growing market for construction equipment.
Caterpillar, the world leader in construction equipment, is having trouble making deeper tracks in China. The U.S.-based manufacturer of tractors, backhoes, road graders, and other devices began selling equipment in China in 1975, a year before the death of Chairman Mao. As the Chinese government invested massively in infrastructure, Caterpillar helped pave the way, literally, for economic growth and modernization in the world’s fastest-growing market for construction equipment.
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