To work with Digital Strategic/ Creative/ Production/ Content and Sale team to understand the client's business objectives and digital advertising strategy
Defines presentation scope, recommends approach and execution of Digital strategy and Strategic planning with key-message or execution outcome for clients
Analytical target insight, trends/results to determine the most effective digital implications and solutions
Work to develop creative/production team's briefs that fully incorporate the digital perspective and will inspire clients and creative/production teams alike to come up with idea development and implementation
Collaborate with cross-functional Business Unit teams to motivate, create and implement short and long-term of online marketing strategies
Stay current on web-portal users, interact, communicate, best practices and digital experiences with an eye towards client base proactively identifying opportunities for own project's growth
Serve as an internal expert for all things digital including emerging trends and practices
Participate in strategic planning for new business opportunities and project pitching
Must be able to work in a multi-discipline, collaborative environment and have a deep knowledge of set project measurement with ability to discuss ROI or KPI of implementation campaigns