People normally take advantage of bank holidays in order to do activities that they may not get the opportunity to do on a more frequent basis, including shopping for clothing or household items, or visiting theme parks or seaside resorts. This means that bank holidays are often the busiest and most profitable trading days for the retail, service and entertainment industries and for the significant parts of the UK economy that revolve around tourism. The UK has a large number of traditional beach resorts, with those in the south west of the country benefiting from a warmer climate and fantastic scenery.