Rapid advances in technology have enabled firms and individuals to introduce new
products and services, thereby attaining greater sources of competitive advantage.
At the same time, this produces a new complexity, comprised of the rate of innovation and globalization, which requires new processes and organizational structures
that go hand in hand with new management and leadership skills. In today’s complex business environment, and in tomorrow’s uncertain world, the characteristics
of a classical manager are no longer applicable. Changes in organizations in a
world of new technologies and competitive pressures require a more entrepreneurial perspective on top management, which should combine the abilities of leader,
manager, and communicator.