According to CMS, a leading coupon processing agent, marketers issued 302 billion coupons in 2007, a 6% increase over the previous year. Over 76% of the population use coupons, according to the Promotion Marketing Association (PMA) Coupon Council. Coupons still work and provide an affordable marketiฟ1. Post client testimonials on your blog, and include a reply of gratitude.
2. Offer yourself up for blog interviews: “Hey! Interview me for your blog! I’ve got smart and inspiring things to say.”
3. Commit to a year-long experiment and write about it or make a film about it, e.g. The Happiness Project, No Impact Man, The Year of Living Biblically.
4. Read MediaBistro. Get an AvantGuild membership.
5. Get a Virtual Assistant who will help you rock your social media.
6. Talk publicly about what you’re working on: “I’m writing this book”, “I’m researching a cure for…” You never know who’s listening.
7. Call in some favours. Someone you know knows an editor or a producer somewhere.
8. Do a pre-launch.
9. Start your own TV show on your website. Do it like the world is watching.
10. Pitch a magazine to run your article or do a story on you, even if you know you won’t get picked up, just to work your self-promotion muscle and survive rejection.ng strategy for small business.