Hippies were part of a youth movement, composed of young adults and teenagers between the ages of 15 and 25. These youngsters or hippies rebelled and criticized middle class values, embraced aspects of non-Judeo-Christian religions, opposed the Vietnam War, promoted sexual liberation, and created intentional communities, often considering their tribe as a new religious movement. Hippies favored "peace, love, and personal freedom over political and social orthodoxy.
The hippies fashion was embraced by the youth and even seniors across the continents, in the 1960s. The focus of the decade and years later was on the vibrancy of the apparel and accessories and not on what others thought about a particular appearance. People, in general, sported clothes that they felt expressed themselves and their individualism and not for sake of pleasing the regular line of fashion. The empowering rock music and world-wide protests against social stigmas like apartheid churned out the blue jeans and denim. It was the age of casual attire; an age when people felt that drug addiction was okay to experiment with. The hippies, as they were commonly referred to by the 'prim and proper' and socially answerable citizens, designed a whole new lifestyle of their own.