Using institutional theory, DiMaggio and Powell [1983] developed two sets of predictors to explain isomorphic change; one set relates to organisational-level predictors and the other to field-level predictors. The organisational level predictors refer to the adoption of an innovation (intra-organisational), whereas the field-level predictors focus on dissemination across the industry sector (inter-organisational). This research covers factors related to the adoption and dissemination of ITIL, perspectives from both inter-organisational and intra-organisational levels.