11--Research limitations
Despite of these encouraged result, this research still have un avoidable limitation, the most obvious limitation of the present study is that It was conducted on different types of juice as an example of consumer products. Future research could include other consumer products. Also, the research did not examine all demographic variables like geographic location, marital status. Future research could include these demographic variables .Moreover, It did not examine all demographic variables like geographic location, marital status. Future research could include these demographic variables.