Hal Donovan is the president of Hal’s Hardware, Inc. (HHI), a regional chain of 14 hardware stores located in Michigan, Ohio, and western Pennsylvania. HHI currently has a Web site that includes information about the company and some store information, such as locations and hours. Hal is thinking about expanding the HHI Web site to include online shopping. He believes that HHI customers might find the Web site to be a useful way to order items, see whether items are in stock at the nearest store, and comparison shop among different brands of a particular item. Hal is also hopeful that the Web site can reach customers who are not located near an HHI store. Many of the items sold at HHI are small and have high value-to-weight ratios, so they are good candidates for shipping using an overnight delivery service. Hal has decided that not all of HHI’s inventory items should be available for sale on the Web site. Items such as wheelbarrows and live plants would probably be among the types of products that should be excluded. Hal does want customers to be able to order these items on the Web and pick them up in the store, however.