Logos
The visual argument is effective through its design and appeals of logos. The lion led by the custody and face painted as a clown.
Ethos
Wild animals as human food in restaurants. Animals used in the industry to satisfy human needs. Humans must speak up for the innocent animals who cannot protect themselves from the cruel industry that exploits, uses, tortures, and kills them.
Pathos
In this modern world, people are desensitized to the suffering of other living creatures.
Kairos
The most people believe it is not acceptable to use animals for any human purpose at all.