JOB VACANCY: Brand & E-Commerce Officer (Marketing)
Swissôtel Le Concorde is looking for a position of Brand & E-Commerce Officer. Interested person, please contact email your CV to Boonyarit.Tungwongvacharakul@swissotel.com
Job Scope:
The overall scope of the position is to maintain the hotel on-line communications actively- in accordance with Hotel’s Corporate manuals and policies. The selected candidate will coincide with regional office in taking care of online communications & on-line marketing and monitor hotel’s on-line reputation. The person will provide a broad range of communications and marketing support to the organization. The position reports to Director of Marketing
Duties and Responsibilities:
• Maintain cohesive with brand website
• Attend bi-monthly regional call & Monitor website performance & Manage and take ownership of projects given by Corporate Office
• Establish business relationship with local supplier. Liaising with 3rd party partners to ensure optimal SEO and Affiliate marketing. Creating summary reports of progress, status and tackling.
• Designing and creation of the monthly newsletter & eBlast
• Increase web visibility and create dynamics on online visibility
• Online Reputation Management
• Champion communications on on-line channel (Facebook / Trip advisor / other social media / Twitter / Instagram and 3rd party website)
• Take the lead in hotel Information Center including monthly promotion, collaterals, e-newsletters, partner & brand website, and on-line media
• Info. Center & Co-inside with other department for Monthly Promotion / eNewsletter / eBlast
• Build relation with On-line Media & Maintain online visibility & Explore new social & on-line media channel and evaluate & suggest strategy & negotiating agreements and built relationship with3rd party internet portals and sites to distribute promotions
• Monitor group & partner website, as well as; increase web visibility & dynamics of Online/Social media/ WebBanner
• Measure competitors’ movement